We are
Guitarpoint
At GuitarPoint, everything revolves around authentic vintage guitars and select classics from Gibson, Fender & Co. With passion, expertise and a keen sense of sound, we find instruments that tell more than just notes – they tell stories.
Our
philosophy
We buy and sell vintage guitars as well as Gibson and Fender Custom Shop instruments. Most of the guitars, basses, and amplifiers in our inventory were purchased directly from private sellers, their previous owners, collectors, or musicians.
We primarily seek instruments in original, very good to excellent condition, ideally with their original cases. As a GuitarPoint customer, you can be confident that the instrument you purchase has been hand-selected, carefully inspected, and verified as an authentic piece of music history.
Why GuitarPoint? Your satisfaction is our highest priority. That is not just marketing language — we truly mean it. We are all active guitarists ourselves, and more than that, we are passionate guitar nerds who remain genuinely excited about the instruments we work with. We demand nothing less than the best. We want to be better than everyone else.
Our promise:
Trust
Buy with confidence! We go into greater detail than most of our competitors, especially when it comes to our vintage guitars. The authentication process takes time, and we do everything we can to ensure that our instruments are described accurately and presented in the best possible condition. In some cases, this process can take several days. We have an excellent international network and are in constant contact with reputable colleagues and vintage experts across the industry, regularly uncovering new, previously unknown details.
Good service begins
where others leave off
We know how disappointment feels. Incorrectly described instruments, concealed knowledge, unclear origins – we have experienced all of this ourselves. That is precisely why we decided to do things differently. For us, transparency, trust and a love for each individual instrument are what count.
Every vintage guitar has its own story – and we take the time to really understand it. We check every detail, every screw, every piece of wood before it enters our collection. Because when you buy an instrument with a past, you deserve absolute certainty about what you are holding in your hands.
What drives us is a passion for real guitars – for sound, character and authenticity. Over the years, this has made us one of the most recognised experts in the vintage guitar business. But in the end, it’s not about titles or certificates – it’s about the joy of someone finding ‘their’ guitar. That’s exactly why we do what we do.
Our promise:
Credibility
Our guitars are clean. Around 90% of the instruments we acquire — whether directly or through dealers — arrive dirty and have never been properly cleaned. Who wants to pick up a guitar like that? We sometimes spend up to two days preparing an instrument so that it is not only clean, but also in proper working order. Potentiometers are cleaned, screws are made functional again, and, where necessary, our guitar maker refrets the instrument to the highest standard.
Attention to detail
you can hear and see
We photograph all hardware parts and details to verify the authenticity of the guitar and its correct year of manufacture. The pictures are handed over to the customer together with the instrument.
Our luthier Mathias Schindehütte inspects our guitars and basses before they go on sale and carries out any necessary adjustments or repairs. All our instruments are freshly strung, tested and played.
All vintage instruments* also come with an individual, hand-signed instrument profile containing all relevant data and key figures such as serial number, potentiometer codes and pickup resistances to identify the guitar..
Our promise:
honesty
Our guitars belong to us. We do not sell on consignment. When we buy guitars, we evaluate them carefully and pay the seller directly. We are not simply middlemen moving instruments from one hand to another. We stand behind everything we sell.
We stand behind every guitar –
with experience, transparency and passion
We are a real shop. We are not a hobby retailer, a side business, or a “living room shop.” We are a reputable company. All of our instruments are available in real time — set up, tuned, and ready to be played in our 600-square-metre (6500 sqaure-feet) showroom. Book your appointment now!
We have been doing this for a long time. We bring decades of experience in the guitar business and are valued worldwide for our expertise. We have seen a lot — certainly not everything, but most of it.
Our
Team
GuitarPoint doesn’t employ salespeople — here, you’ll meet real guitar enthusiasts, musicians, and vintage nerds. We love what we do, and you’ll notice that right away. Whether you have a question about a rare model, want to try out your new favorite piece, or simply want to talk shop, we’re here for you: personal, honest, and with a great deal of passion for everything with strings.
Simon Gauf
Managing Director/CEO
Always on the hunt for the next guitar, whether in Europe or the USA, on the highway or on a plane… with over 20 years in the guitar business – in retail, sales, product management, purchasing, or as a guitarist – Simon, the CEO of GuitarPoint, is “always on the run.” A vintage expert who, in addition to his passion for vintage Gibson and Fender guitars, is also one of the top experts on Gibson Custom Shop and has created countless instruments and small series.
Fred Hauschild
Sales
“Mr. Marshall” Fred has owned almost every Gibson or Fender guitar model in his life as a musician and guitar lover. He has taken apart thousands of vintage guitars for maintenance and is (among other things) a walking serial number and Marshall library! You can be sure that he has played every guitar we have in stock and can tell you how it sounds! Do you have any questions? Ask Fred!
Till Sommerfeld
Backoffice
Our “Swiss Army knife” Till, a trained music retailer and passionate acoustic guitarist (with a particular fondness for Chet Atkins!), takes care of everything that requires a cool head and a steady hand. Order management, accounting, logistics, and pretty much everything else. Always the first to answer the phone!
Mathias Schindehütte
Luthier
We are extremely proud that Mathias Schindehütte, one of Europe’s finest luthier, joined our team in 2023! Mathias has been working on vintage guitars for decades and, with his wealth of experience, ensures that we meet our highest standards of quality.
Explore our Showroom
in Frankfurt
Our showroom in Frankfurt – now also available for virtual viewing! Explore every corner and every detail – as if you were there in person. Immerse yourself in the world of authentic instruments and experience the passion that goes into each piece.
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